One way for businesses to increase brand awareness with their target audience is through content. Regardless of any form, such as posters, emails, blogs, etc., words are always a powerful enough communication tool to impress customers.

Another way to bring life to content is through voice to make ideas accessible. Nowadays, artificial intelligence technology can reproduce the unique timbre of the human voice from available text. This technology is called Text-to-Speech. So what is Text-to-Speech and how does it work? Let's find out with StringeeX in this article.

What is Text-to-Speech?

Text-to-speech (TTS) is a pioneering form of technology that uses recorded audio of the human voice to convert text into artificial speech. As we move into a world that prioritizes listening over reading, text-to-speech software is becoming more sophisticated and enabling a number of new possibilities that many people previously considered unimaginable.

The truth is that text-to-speech technology, although still in its early stages, is being embraced by many professional fields. The number of companies using text-to-speech software is expected to increase.

StringeeX is one of the few customer service call centers in Vietnam that owns this technology. Text-to-Speech technology is being applied by StringeeX for:

• Auto call by voice according to a pre-written script without having to record
• Read OTP to verify account, register account, ensure transactions
• Greetings and instructions when calling the business's switchboard

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What Are The Benefits Of Text-to-Speech Technology in business?

Accessibility

Text-to-speech can be used as an assistive technology to help people who are visually impaired or who have problems that affect their speech. With customizable voice and assistive technology, businesses can provide a truly comprehensive experience. They can enrich the customer experience, break down barriers, and ensure equal product access for everyone, regardless of their unique challenges.

Productivity improvement

TTS technology provides a powerful solution by allowing employees to multi-task effectively. Hence, businesses can provide their employees with the ability to hear important information while performing other tasks. This multitasking ability not only saves time but also increases productivity by allowing seamless use of information. 

Personalization

Text-to-Speech can be customized to match your brand's tone and style, creating a consistent and personalized experience for customers. Text-to-speech technology through speech opens up a new world, allowing businesses to deliver content in a way that aligns with their brand identity and fosters meaningful connections with customers.

Cost saving

In today's cost-conscious business landscape, implementing effective solutions is critical, and Text-to-Speech technology offers valuable advantages in terms of cost savings. The ability to generate speech from text eliminates the costs associated with hiring and recording human voices. Furthermore, TTS technology allows businesses to serve a wider audience by providing audio content in multiple languages, ensuring native language support without incurring additional costs.

Additionally, the accessibility of text-to-speech extends to mobile devices, allowing businesses to reach customers anytime, anywhere. By embracing the cost-effective nature of text-to-speech technology, businesses can streamline their operations while delivering high-quality audio content that meets the diverse needs of the audience.

Automation and scalability

Efficiency and scalability are indispensable aspects of modern business. By integrating with automated systems, text-to-speech enhances customer service, improves response times, and improves operational efficiency. This technology eliminates the sole reliance on the human voice, allowing businesses to automate and scale their operations effectively.

With Text-to-Speech, businesses can provide consistent and professional audio feedback across multiple channels, ensuring a seamless customer experience.

>>> Read more: Virtual Phone System for Business: A Close Look Into How It Works

What Are The 2 Main Businesses Applying Text-to-speech Technology?

Text-to-speech is an emerging technology. Although they have not yet reached their full potential, Text-to-Speech has left a prominent mark in various business fields. The following section will answer the question: What are the two main industries applying text-to-Speech technology?

Fintech

Text-to-speech technology has begun to penetrate the financial services industry and become effective. In addition to the ability to check financial and stock market status anytime, anywhere with just voice commands, Text-to-Speech can also be used to increase security and improve customer experience by making it more accessible, dynamic, and personalized.

Fintech, short for financial technology, is a field that is changing the way financial services are delivered every day. With text-to-speech software, customers can transfer money to these accounts by the name of the individual or organization instead of entering a 9 to 16-digit account number. By eliminating the need to remember multiple passwords, the banking experience is now more enjoyable and less burdensome.

Travel and tourism

The travel and tourism industry has long struggled to communicate fluently with visitors from diverse linguistic backgrounds. But just by harnessing text-to-speech software, companies in this industry can make travel easier for customers and offer tours in multiple languages ​​at once.

Final Thoughts

StringeeX gave an overview of text-to-speech and what it is as well as opportunities for businesses to apply this technology to their business model. Text-to-speech technology has been a game-changer for businesses of all sizes around the world and offers countless potential benefits.